Category Archives: News

Why buy an Annual Pass?

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There are many reasons buying an Annual Pass to LEGOLAND Florida is an AWESOME idea, aside from just allowing you to come visit us all year long! So what DO we give our Annual Pass Members?! Here’s just a small list of benefits:

  • Special deals on retail purchases and food and beverage in the park
  • Exclusive previews on new LEGO products
  • *Discounts on tickets for guests
  • Access to screening and preview events
  • Monthly Annual Pass Member newsletters with exclusive content
  • FREE Parking!!
  • No Blackout Dates on park entrance
  • *10% off Dining purchases in the park
  • *10% off Retail purchases in the park
  • Subscription to the LEGO Club Magazine
  • So much more!

There will also be special benefits to come with the opening of our LEGOLAND Florida Hotel, set to open in 2015!  Did we mention Annual Passes are Buy 3, Get 1 FREE through the end of July?!

Buy your Annual Pass today: http://florida.legoland.com/en/buy_tickets/AnnualPasses/

*Available only on certain pass types.

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July 4 – 6, 2014 – Come and join us for Red, Brick & Boom at LEGOLAND® Florida!

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LEGOLAND® Florida will celebrate the 4th of July with a big bang for the Independence Day event – Red, Brick & Boom from July 4-6. 2012.02.07_LEGOLAND_ADSHOOT_246_small

To get in the mood you should definitely join the “Super Brick” American Flag Build, built out of hundreds of LEGO® bricks on July 4, while listening to some patriotic anthems! You don’t want to miss the Scavenger Hunt and see what’s hidden in MINILAND to win a LEGO Prize pack and much more! You can pick-up and return your entry form at the LEGO Studio Store in FUN TOWN. Be certain to watch out for a Competition Build in the IMAGINATION ZONE from 10:00am – 6:00pm, where guests can build the best patriotic-themed LEGO model on July 4. On July 5 and 6 the Building Competition will continue with a special LEGO Movie theme!

To top it off LEGOLAND Florida will have extended hours during these three nights! Don’t miss the “AWESOME” Fireworks Show inspired by The LEGO Movie in Pirates Cove at 9:00pm, including such hits as “Everything is Awesome!” Grab your special 3D glasses in Pirates Cove starting at 8:00pm and just enjoy the moment. With those special glasses you can see ordinary fireworks turning into millions of exploding LEGO bricks. This is definitely sure to dazzle and delight! Red, Brick and Boom is included with park admission.

Are you looking for something even more special? Then join the VIP Experience on the Pirates Cove Lawn, which includes an exclusive Meet&Greet with Emmet. VIP Experience also includes front row seating for the fireworks!

Check out LEGOLAND.com for more information.

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LEGOLAND Florida and Tampa Electric unveiled a new 6-foot LEGO ® Globe!

 

LEGOLAND Florida and Tampa Electric unveiled a new 6-foot LEGO ® Globe next to the Imagination Zone attraction venue as part of initiatives to further education on renewable energy inside the park. Built out of more than 250,000 LEGO brick, guests will be able to enjoy the installation along with a new interactive area that features LEGO mini-model communities. The additions to the park emphasize the use of renewable energy, reinforcing LEGOLAND Florida's efforts on green energy education.

 

LEGOLAND Florida and Tampa Electric unveiled a new 6-foot LEGO ® Globe next to the Imagination Zone attraction venue as part of initiatives to further education on renewable energy inside the park. Built out of more than 250,000 LEGO brick, guests will be able to enjoy the installation along with a new interactive area that features LEGO mini-model communities. The additions to the park emphasize the use of renewable energy, reinforcing LEGOLAND Florida’s efforts on green energy education.

The TECO LEGO Globe took 600 hours to build over 6 weeks. There were over 250,000 LEGO Bricks used in the construction of the globe.

Check out this AWESOME behind the scenes timelapse video of the TECO LEGO Globe being constructed brick by brick!! Click here: LEGOLAND Florida TECO LEGO Globe Timelapse

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LEGOLAND® Florida Announces First Responder Days in May!

Are you or someone you know a proud emergency response team member serving the community? During this month of May, LEGOLAND Florida is proud to once again honor police officers, fire fighters and EMS employees with a free single day admission to the park. LEGOLAND Florida’s special offer gives first responders a chance to experience the park with their friends and family.

chase-lego-city   This promotion is valid for all police officers, fire fighters, and EMS employees working and serving in the United States. Active and retired personnel with identification are also eligible. All you need is you employee ID or professional organization membership card to bring to LEGOLAND Florida’s ticket window the day you plan to visit to redeem your one free admission ticket and purchase up to four additional tickets at a discounted price.

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This new offer runs alongside the park’s active duty military personnel offer, which gives members of the Army, Navy, Air Force, Marines, Coast Guard, National Guard and Reservists free single day admission to LEGOLAND Florida and the LEGOLAND Water Park.

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To redeem their free admission ticket, active duty military personnel should present their military identification card to LEGOLAND Florida’s ticket window the day they plan to visit. Family and friends of military personnel also receive substantial discounts on admission tickets and should make purchases in advance through participating military base ticket offices.

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LEGOLAND Florida Becomes First U.S. Theme Park to Run Completely on Renewable Energy on Earth Day!

LEGOLAND Florida is “going green!” To mark the beginning of a groundbreaking partnership with Tampa Electric, LEGOLAND Florida became the first theme park in the US to run completely on renewable solar energy in celebration of Earth Day.

Earth Day with TECO (3)

As part of the partnership, LEGOLAND Florida will also permanently power a section of the park, Imagination Zone, on renewable energy. The celebration was part of existing and new conservation initiatives, including installations that will educate park guests about solar energy. A 30-kilowatt solar panel array has been mounted atop the Imagination Zone attraction venue and is funded by Tampa Electric, The system supports Tampa Electric’s Renewable Energy program that lets the company’s customers purchase a portion of their electricity from renewable sources.

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“This is a historic day for LEGOLAND Florida,” said LEGOLAND Florida General Manager Adrian Jones. “With our new partnership with Tampa Electric, we will give guests a whole new way to learn about renewable energy while also doing something that no other theme park in the U.S. has done before.”

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A celebratory moment was held just prior to park opening Tuesday, with both Jones and Bruce Narzissenfeld, vice president of Marketing, Customer Service, Business Development and Fuel Operations for Tampa Electric, proclaiming the partnership and special green initiative. Even the confetti was eco-friendly! The initiative will result in environmental savings equal to removing three cars from the road for one year or planting six acres of trees!

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“This is a partnership built on doing the right thing for the environment,” said Narzissenfeld. “Together, we’ll teach the next generation about the benefits of investing in renewable fuels like the sun to produce electricity.

As part of the partnership, a new display will be placed inside the park starting in June, featuring an interactive 6-foot LEGO ® Earth model that educates guests on solar technologies. Located outside Imagination Zone, visitors will be able to affect the rate of LEGO Earth’s rotation with tactile solar panels. Guests will also enjoy an interactive zone that features LEGO mini model communities running on renewable energy inside the Imagination Zone.

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The new areas add to the multiple educational aspects already within LEGOLAND Florida. The park gives kids a chance to learn and play with STEM-based activities such as LEGO MINDSTORMS robots, Build & Test and Power Towers.

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LEGOLAND Florida has made a consistent effort for conservation since the park opened in 2011, including:

  • The park recycled nearly 60 tons of bottles and cans in 2013, along with 176 tons of cardboard
  • Throughout the park, guests can find over 180 recycled-made benches, with each made out of 800 recycled milk jugs
  • Each of the park’s 310 trash cans (consisting of both waste and recycle only at a 1-to-1 rate) are made out of 330 recycled milk jugs
  • LEGOLAND Florida has map recycling stations to avoid the waste of park maps that guests can acquire at the beginning sections of the park
  • The LEGOLAND Water Park holds 26 benches and 88 trashcans made entirely out of      recyclable materials

Pre-Earth Day1

About Tampa Electric:
Tampa Electric, one of Florida’s largest investor-owned electric utilities, is part of the TECO Energy family of companies. Tampa Electric serves almost 700,000 customers in West Central Florida.
TECO Energy Inc. (NYSE: TE) is an energy-related holding company with regulated electric and gas utility operations in Florida through Tampa Electric and Peoples Gas System. TECO Energy’s other major subsidiary, TECO Coal, owns and operates coal-production facilities in Kentucky, Tennessee and Virginia.
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LEGOLAND Florida Foodie Blog: April Edition

This month’s foodie blog is all about breakfast! Start your Sunday off right with Buddy, Max and one of the LEGO® Friends before park opening at our all-new Bricks ‘n’ Breakfast character breakfast.

First, you’ll enjoy exclusive access and escort by our VIP Experiences Team into the park prior to opening, and then it’s on to your destination at the Magnolia Mansion Gardens to meet Buddy for a character photo in front of beautiful Lake Eloise!

WINTER HAVEN, FL -- LEGOLAND® Florida   (PHOTO / CHIP LITHERLAND)

Which table theme will you choose: LEGO City, LEGO Friends, LEGO Chima, LEGO Kingdoms, or The LEGO Movie? After being seated, it’s time to eat! Enjoy a wide selection of tasty breakfast foods, including bacon, eggs, potatoes, toast, and more. Munch on all of your favorites as the characters come right up to your table for a personal meet and greet experience – not to mention an awesome photo opportunity!

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To top it all off, each child is given a LEGO Minifigure, parents receive the opportunity to “pinch” their table’s LEGO Salt ‘n’ Pepper Shakers at the end of breakfast, and the whole family a enjoys a head start – before other guests enter – to all of the rides and attractions as the park opens!

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Price $30 per person, experience available Sundays only. *Park admission and parking are not included and must be purchased separately.

For more information, or to book your Bricks ‘n’ Breakfast VIP experience, head on over to the LLF website’s VIP Experiences Page.

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Back By Popular Demand: The LEGO Movie Weekends

Back by popular demand, The LEGO Movie Weekend festivities will return to LEGOLAND Florida! Every weekend in March starting March 8th, LEGOLAND Florida is bringing back scavenger hunts, photo opportunities as well as new family fun with a chance to help transform Miniland USA’s New York City into the famous Bricksburg!

TLM scavenger hunt

No instructions are needed here, The LEGO Movie Weekends in March will feature an all out takeover of Miniland USA’s New York City and model builders need the help of guests to transform this city into Bricksburg, home of the movie’s hero, Emmet. While LEGOLAND Florida model builders add iconic LEGO models from “The LEGO Movie” each weekend, guests will have the chance to build alongside them and use their imaginations to create their own model that will live on and be added to the city to be transformed into Bricksburg over the four week event.

TLM Build

Check out the awesome The LEGO Movie Weekend activities below:

  • New! The LEGO Movie Take Over of Miniland’s New York City Miniland USA Guests can use their imagination to build their own unique LEGO model to help LEGOLAND Florida Master Model Builders transform Miniland USA’s New York City into Emmet’s home town, Bricksburg. Master Model Builders will add iconic LEGO Bricksburg Models each weekend such as:
    • The construction crane hoisting “The LEGO Movie” Logo over the city.
    • Lord Business’ Evil Lair
    • Batman’s Batwing Vehicle
    • Benny’s Spaceship…and more!
  • New! LEGO Batman Photo Opportunity Imagination Zone Pose with the LEGO Batman, Wyldstyle’s boyfriend in “The LEGO Movie.”
  • Meet & Greet with Emmet & Wyldstyle Imagination Zone Fans can walk the red carpet and meet the stars of “The LEGO Movie,” Emmet and Wyldstyle.
  •  “The LEGO Movie” Scavenger HuntMiniland USA Emmet, Wyldstyle and Lord Business are lost in Miniland USA. Guests can help find them to save the day! Guests can submit an entry to win a LEGO Prize Pack at www.legoland.com. See website for official rules.
  • “The LEGO Movie” Video Game ChallengeWarner Bros. Games Zone Gaming fans can test their skills and play the latest action-packed video game, “The LEGO Movie.”
  •  “The LEGO Movie” Mural Build – Imagination Zone Families can build together and help create a giant LEGO poster of “The LEGO Movie.”

With a record-breaking box office debut, an action-packed video game and a contagious song, everything is awesome with “The LEGO® Movie,” and kids and parents alike just can’t get enough. Join us weekends in March to celebrate The LEGO Movie with hands-on activities and meet & greets! See you there!

TLM Characters

“The LEGO Movie” Weekend is included with park admission and guests will have complete access to a full day of theme park fun with more than 50 rides, shows and attractions all geared to families with children ages 2 to 12.

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February Retail Specials!

We’ve got some great offers at our retail locations throughout the park during the month of February! Be sure to take advantage of the following specials.

During The LEGO Movie Weekend on February 8th and 9th:

  • At the Big Shop and Studio store, spend $30  on any LEGO Movie Toy Purchase and get a Free Gift (Limited quantities available while supplies last. $30 spend is after all discounts and excludes tax)
  • Free LEGO Movie Poster with ANY LEGO Movie purchase!
  • LEGO Movie Weekend Special – All face painting will include a Free Glitter Upgrade for all guests

Big Shop wth Buddy

During LEGO Friends Weekend February 15th and 16th

  • Spend $10.00 on any LEGO Friends Purchase (Toy, Extended Line and Apparel) and get a Free LEGO Friends Gift (Limited quantities available while supplies last. $10 spend is after all discounts and excludes tax)
  • Kids will receive a LEGO Friends Poster and LEGO Friends Activity Book (while supplies last) after completing the Miniland USA Scavenger hunt as a prize. Claim the prize at the cart located by the Wells Fargo 4D Theater
  • LEGO Friends Weekend Special – All face painting will include a Free Glitter Upgrade for all guests

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February Month-Long Specials (or while supplies last):

  • Buy 1 Get 1 Free of LEGO Friends Animal Packs
  • 50% off Friends Notebook, Friends Activity Book, and Friends Carry Case
  • 50% off LEGO Classic Name Sign and LEGO Friends Name Sign
  • LEGO Magnets $2.48 each regularly $6.99 each: Includes all single magnets with the round back

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February Specials for Annual Pass Holders (pass must be presented at time of purchase):

  •  Buy 1 Get 1 Free Play on Knights Challenge and Goblet Toss
  •  Buy 1 Get 1 Free Photo offer – Buy 1 6×8 photo and get a duplicate copy free
  • $5 off any Framing Option with any Caricature Purchase with a valid annual pass

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Terms and conditions apply; see any retail Model Citizen for details

 

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Farm Animals Arrive at DUPLO Valley!

A herd of cows, goats, chickens, and sheep have arrived at LEGOLAND Florida to graze about in their new homes in the park’s latest expansion, DUPLO Valley! The new area specifically geared to toddlers ages 2 to 5 will officially open to guests on May 23, 2014, just in time for family-fun over Memorial Day weekend! The DUPLO farm animals will be key features in two of the attractions, the mini tractor ride and the water play area.

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The central feature of DUPLO Valley will be the DUPLO Train where toddlers will be able to board a train on their own or with their parents to explore countryside-themed scenery passing through farms, fishing holes and campgrounds. Just across the way, toddlers will be able to jump on a tractor their size and help the farmers plow the cornfields and hunt for missing farm animals. For those looking to cool off, the new splash and play area will be refreshingly fun with intermittent water spouts and interactive water elements set among larger than life farm animals with a soft deck for safety.

Farm animals arrive

Another key element will be the existing DUPLO Barn which will feature significant enhancements to allow kids to play indoors in the comfort of air conditioning. Existing attractions will be enhanced with additional DUPLO farm-themed play areas and a toddler room where parents can relax while kids build with DUPLO bricks. The barn’s Baby Care Center will continue to provide all the amenities to take care of young children. It offers private nursing stations, rocking chairs, microwaves, bottle warmers, high chairs, changing stations, cell phone charging stations and more.

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The new DUPLO Valley will add more excitement to LEGOLAND Florida’s line-up of more than 50 rides, shows and attractions dedicated to children of ages 2 to 12.

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LEGO Club Weekend JMMB Winners

In November during LEGO Club Weekend, we held the LEGO Legends of Chima themed Junior Model Master Builder competition at LEGOLAND Florida and the results are in! The entries were all so good and the judges definitely had a hard time deciding the winners from each age division. A special thanks to all those who competed and a big congratulations to those who won!

Here are the winners and their winning LEGO Legends of Chima model build.

9 & Under Age Division:
Gustavo A. from Key Biscayne, FL (Left) and Hayden W. from Frostproof, FL (Right)

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10 – 15 Age Division:
Billy L. from Bartow, FL (Left) and Jacqueline F. from Brandon, FL (Right)

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16 & Up Age Division:
Amy B. from Orlando, FL (Left) and Eugene W.  from Casselberry, FL (Right)

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Good Luck to all the 2013 JMMB winners as you compete in the Ultimate Build Off Competition in 2014!

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