Category Archives: News

Dive into oceans of fun at Imagination Zone’s all-new Water Zone, coming soon!

Last week we offered an exclusive sneak peek at an all-new area currently being added to the theme park’s Imagination Zone building — Creation Zone — one of several newly themed zones that will add lots of awesome new hands-on activities where kids can unleash their imaginations.

In the brand-new Water Zone, kids will embark on adventure through a world of water — all without getting wet!

water-zone-overviewWith the help of some amazing touch-screen technology, kids can design and build colorful sea creatures out of virtual LEGO® bricks using nothing more than their fingertips, then watch them swim through an interactive, floor-to-ceiling coral reef!

Elsewhere in the blue-hued space, kids will find bins filled with lots of loose LEGO bricks to build their own models of sea life both real and imagined, and wall-mounted baseplates to share their creations with other guests.

Come sea it when the re-imagined Imagination Zone re-opens in late May at LEGOLAND® Florida Resort!

Next week here on the blog we’ll explore the Wheel Zone, where kids can build, test, race and roll their LEGO contraptions against each other to see who’ll capture the checkered flag.

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New ‘4D’ LEGO® NEXO KNIGHTS™ movie experience opens May 26 at LEGOLAND® Florida Resort

Guests can download themselves into an all-new “4D” film experience starring the LEGO® NEXO KNIGHTS™ at LEGOLAND® Florida Resort starting Thursday, May 26. It’s an immersive, animated adventure created especially for LEGOLAND Parks and LEGOLAND Discovery Centers around the world.

NK4D_06It’s up to the LEGO NEXO KNIGHTS to defeat the evil Jestro, the Book of Monsters and their Lava Monsters all set in a “4D” world — think wind, water and fog — bringing the battle to life all around the theater. Plus, guests can go on a quest of their own to discover six shields hidden across the theme park to unlock exclusive “power ups” for the LEGO NEXO KNIGHTS Merlok 2.0 mobile app.

NK4D_05Set in the futuristic world of Knighton, “LEGO NEXO KNIGHTS: The Book of Creativity” follows five young knights in their quest to defeat Jestro, the Book of Monsters and all their Lava Monsters. Led by heroic Clay Moorington, the band of knights join forces with the great digital wizard, Merlok 2.0, to vanquish the enemy and stop him getting his devious hands on the powerful and completely unique Book of Creativity — and something never seen before in Knighton.

NK4D_02The brand-new, 12-minute film is the latest way for children to interact with the NEXO KNIGHTS innovative world. More than 170 shields can be found across various touchpoints including online, in LEGO sets and by watching the TV series. The shields can be scanned into the Merlok 2.0 app, upgrading players’ powers to help the knights fight marauding monsters.

Those who already have the app will be delighted at the chance to get exclusive “power ups” at LEGOLAND Florida Resort to enhance their playing prowess. Those who don’t should download before they visit to kick-start an exciting play experience with exclusive content.

NK4D_04“LEGO NEXO KNIGHTS: The Book of Creativity” will play in the theme park’s Wells Fargo Fun Town Theater alongside “The LEGO Movie™ 4D A New Adventure,” another immersive theatrical attraction that opened earlier this year.

NK4D_08

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‘Cool’ new solar energy project is the latest way we’re staying green

We’re teaming up with Tampa Electric on a 2-megawatt solar energy project that will produce electricity — and shade — for our guests, a project announced today as part of an Earth Day celebration at the resort #BuiltForKids.

CoveredParking2Beginning this spring, Tampa Electric will install a canopy of solar panels over our preferred parking lot, next to the theme park entrance.  When operational later this year, the project will produce enough electricity to power up to 250 homes annually, while keeping more than 600 cars cool.

Tampa Electric will own and maintain the solar array, with all power entering TECO’s electrical grid for the benefit of its more than 725,000 customers, including us!

150414_AR_DrivingSchool__A2O8078The solar energy project is just one of several ongoing environmental initiatives here.  In fact, we conserved enough energy though paper, cardboard and steel recycling in 2015 to power our newest theme park land, Heartlake City, for a year!  Here are some more fun facts on how we stay “green”:

 

  • Nearly 1 ton of LEGO® brick has been collected for recycling. It’s then redistributed to manufacture new products.
  • All 12 electric vehicles at the Ford Junior Driving School attraction are charged entirely with solar power.
  • A 30-kilowatt solar panel array is mounted atop Imagination Zone, supporting Tampa Electric’s Renewable Energy program.
  • Under the Citrus Connection Universal Access program, all Model Citizens who work here enjoy access to free bus rides, resulting in 22,581 fewer vehicle trips on area roads in 2015.
  • LEGOLAND Hotel works with Clean the World to supply recycled hygiene products to those in need.

brickrecyclingToday, in honor of Earth Day, we’re offering several fun activities designed especially for kids. Brick by brick, kids can help Master Model Builders create an Earth Day-themed LEGO mural as well as a large LEGO tree. Plus, several vendors will offer conservation tips and kids can take some of the fun home by picking up a free TECO activity book and colored pencils.

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Invent, inspire, create and build inside the Imagination Zone’s all-new Creation Zone

Lots of work is taking place inside the Imagination Zone building to add several awesome new hands-on activities where kids can set their imaginations free using LEGO® bricks. Set to open in late May at LEGOLAND® Florida Resort, the indoor facility is turning up the fun in many exciting ways kids are sure to love.

This week we’re taking a look at the all-new Creation Zone, the whimsical new entrance space that represents everything fun and free about play.

Izone-exterior-overviewStep through one of two brightly colored Imagination Zone portals and enter a curving corridor themed to the iconic LEGO brick in every direction, where kids can discover endless ways to design, build and decorate the walls and floors with their creations:creation-zone-right-yellow-wall

At their feet? Padded pits filled with thousands of loose LEGO bricks ready for assembly into anything you can imagine.

On the walls? Enormous LEGO baseplates and shelves for displaying mini masterpieces created on the spot.

Everywhere else? Colorful seating in bright hues scattered throughout the sprawling space.

creation-zone-left-yellow-wallAnd that’s just the start of what’s in store! Come back to the blog next week for an exclusive sneak peek at the dazzling new Water Zone, an area that will offer an ocean of fun adventures with some amazing technology.

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‘Our whole family had a blast!’

LEGO NINJAGO World

Mike, Cameron, Faith and Melissa Allen pose with a giant, brick-built model of LEGO NINJAGO® star Kai outside the site of the new LEGO NINJAGO World theme park land opening in early 2017.

Last week, the Allen family from Michigan enjoyed their Grand Prize from the #BrickOrTreatContest we sponsored with HLN’s “Morning Express with Robin Meade” cable news show several months ago. Making their second visit to LEGOLAND® Florida Resort, dad Mike, mom Melissa, 12-year-old Cameron and 11-year-old Faith got to enjoy all the new fun added since their last trip, including the all-new LEGOLAND Hotel.

Here’s what Cameron had to say about it:

Our whole family had a blast at LEGOLAND Florida Resort! From the moment we stepped off the plane and saw a chauffeur with our name on an iPad, we had a lot of fun. The hotel was awesome!!  The rooms were so detailed and cool! We were in a Kingdoms room, and there was a bag of LEGO® items just waiting on the bed for us! We also got to open a treasure chest in the room with more LEGO surprises!

We were able to meet with the Master Model Builders and WOW, that was so cool to see how things are put together for the park and how they store all of the LEGO pieces.

LEGO prizes

Faith and Cameron were delighted to find a bag filled with LEGO items waiting for them in their hotel room, part of the #BrickOrTreatContest Grand Prize.

There was a LEGO building contest the first night there (which I actually ended up winning) and we met some new friends from Flushing, Mich., and hung out with them all night and then went to the water park with them the next day. The first slides Fischer, Holden, Faith and I went on were the Splash Out and they were a blast!

Project X

Cameron, left, called Project X in the LEGO Technic area his favorite among the park’s themed roller coasters.

“The LEGO Movie™ 4D A New Adventure” was also really cool — there was a lot of water being sprayed at us! All of the coasters were awesome!  My favorite ride in the park was Project X — it was so much fun!  I really enjoyed going into the LEGO stores and trading minifigs with all of the Model Citizens.  We had an amazing time and cannot wait until we go back again.

Thanks again!!!

LEGOLAND Hotel

Cameron and Faith pose inside the lobby of LEGOLAND Hotel, which opened in May 2015.

Kingdom Room

The Allen family stayed in a Kingdom room, one of four LEGO themes offered at LEGOLAND Hotel.

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Splash, race, fly and play your own way in better-than-ever Imagination Zone

Imagination Zone

Awesome new hands-on activities are coming to the newly re-imagined Imagination Zone, which will re-open in May.

If you’ve visited our theme park lately, you might be wondering what’s happening at the Imagination Zone building near Pirates’ Cove and LEGO® Technic, which has been closed to guests for a few weeks.

Wonder no more!

An amazing transformation is taking place as we, well, re-imagine Imagination Zone with awesome new experiences #BuiltForKids that will let them unleash the power of their imagination. Over the next several weeks, we’ll reveal exclusive sneak peeks at what’s in store when we open the doors late next month.

Imagination is more important than knowledge.

—Albert Einstein

Powered by the imaginations of the talented men and women of Merlin Magic Making, the creative division of our parent company, Merlin Entertainments, the indoor space will be divided into several themed zones where kids can build, test, design, create, splash, crash, fly, swoop, soar, spin, swim, race, chase and dream up colorful creations made from thousands of available LEGO bricks.

Returning attractions will include the Warner Bros. Games™ Zone and the LEGO MINDSTORMS® area, along with the freshly-pressed sandwiches, salads and ice cream treats available at I-Zone Panini. Meanwhile, we’re also expanding the private classrooms that host our popular educational programs for school groups.

Check back here on the blog soon for a first look at the new Creation Zone, the whimsical entrance area that epitomizes the fun, creativity and freedom of play.

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Welcome, Cameron and Faith!

Cameron and Faith Allen

Cameron and Faith Allen created this mummy and coffin out of LEGO bricks for last fall’s #BrickOrTreatContest.

Last fall, LEGOLAND® Florida Resort partnered with the HLN cable network’s “Morning Express with Robin Meade” to award an awesome family vacation based on the creative kid who built the most monstrous LEGO® model. The #BrickOrTreatContest drew hundreds of entries and because we’re #BuiltForKids we decided to give the Grand Prize to all three finalists.

In January, the Stuchell family visited us from northern Michigan. This month, the Allen family arrives from central Michigan, where daytime temperatures are hovering in the 30s and 40s. (Meanwhile, it’s sunny and warm here in Florida, with temps in the high 70s and low 80s.)

We’re delighted to welcome 12-year-old Cameron and his 11-year-old sister, Faith, for their second trip here. Both are big LEGO fans and much has changed since their last visit. Here’s what Cameron had to say before leaving home:

My sister and I are hyped about our upcoming LEGOLAND vacation! Since we were there in 2013, I heard a lot of attractions were added. We are both huge LEGO fans!  We have a whole room in our house that we call our LEGO Room.

I can’t wait to experience “The LEGO Movie™ 4D A New Adventure” — the attraction sounds really cool! My sister is very excited to see Heartlake City and the “Friends to the Rescue” show.

I will ask the Master Model Builder(s) about different techniques to make my LEGO city unique and how to make it look better. We can’t wait to go!

Cameron and Faith Allen

“We have a whole room in our house that we call our LEGO Room,” says Cameron, 12.

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Don’t wait! Register for the 2016 LEGOLAND® Brick Dash 5K on Saturday, April 16

In less than two weeks, LEGOLAND® Florida Resort will once again host the Brick Dash 5K, a great event for families that benefits the Winter Haven Hospital Foundation Fund for Women and Children.

Brick Dash 5K

The 2016 LEGOLAND Brick Dash 5K will take place Saturday, April 16.

The Polk County tradition formerly known as the Citrus Classic kicks off Saturday, April 16, at 7 a.m. with a 5K run/walk through the springtime splendor of LEGOLAND Florida Resort, a site whose roots literally stretch back many decades to the heyday of Cypress Gardens.

This year, kids 5 and under can participate in a 100-year dash, a new addition to the long-running event. Afterward, the Half-Mile Fun Run invites kids 6-12 to take a sprint through the theme park as the sun rises.

brick-dash-logo-2016-revision6 (2)Don’t delay – register today!

Registration is available at active.com or by calling the Winter Haven Hospital Foundation at (863) 292-4138. The 5K fee for participants 13 and older is $35; the children’s events are priced separately. A family of up to five participants is $99. Special corporate rates are offered; call the Foundation for more information. Complete pricing, registration and event details are available at the link above.

The day’s schedule is as follows:

  • On-site registration begins: 5:30 a.m.
  • 5K: 7-9 a.m.
  • Kids 100-yard dash: 7:55-8 a.m.
  • Kids half-mile: 8:05-8:30 a.m.
  • Awards ceremony: 8:20 a.m.

Admission to the theme park is offered to every Brick Dash participant on April 16 at a special, one-day-only rate of $30 plus tax. Admission to LEGOLAND Water Park also is available for an additional $15 per person. Brick Dash participants must present their race day bibs at the theme park ticket windows to receive the special rate.

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Built for all kids, LEGOLAND® Florida Resort partners with Autism Speaks

We’re excited to announce that we’re expanding efforts to accommodate guests with special needs by partnering with Autism Speaks, the world’s leading autism science and advocacy organization, to make our kid-centric theme park a more welcoming place for guests with autism.

Light It Up Blue

LEGOLAND® Florida Resort lit its whimsical entrance arch with blue spotlights in honor of World Autism Awareness Day, part of the Autism Speaks “Light It Up Blue” campaign.

Working closely with Autism Speaks, we recently installed large panels of hands-on, sensory-stimulating activities in a quiet space inside the theme park, the first of several planned projects designed to make LEGOLAND® Florida Resort a more autism-friendly destination for children and families.

In consultation with Autism Speaks, LEGOLAND Florida Resort recently installed large panels of hands-on, sensory-stimulating activities in a quiet space inside the theme park, the first of several planned projects designed to make the multi-day vacation resort a more autism-friendly destination for children and families.

In consultation with Autism Speaks, LEGOLAND Florida Resort recently installed several hands-on, sensory-stimulating activities in a quiet space inside the theme park.

IMG_0675Under the partnership, Autism Speaks staff members and volunteers will consult on the development and installation of “quiet rooms” and other resort facilities designed to meet the needs of guests with autism. The organization also will help LEGOLAND Florida Resort create online “social stories” that will provide illustrated walkthroughs of our attractions, shows and other guest amenities, and will consult on other autism-friendly initiatives such as a park map designed for guests with special needs and possible revisions to our existing Guests with Disabilities Guide.

In honor of World Autism Awareness Day, observed on April 2, we’re participating in the Autism Speaks “Light It Up Blue” campaign by shining blue spotlights on our whimsical LEGOLAND Florida entrance arch. Each year, iconic landmarks, skyscrapers, schools, businesses and homes across the globe unite by shining bright blue lights in honor of the millions of individuals and families affected by autism.

On Saturday, April 23, LEGOLAND Florida Resort will sponsor the Kids Zone area during the Autism Speaks Walk at Tropicana Field in Tampa, Fla., and on Saturday, Nov. 12, during the Autism Speaks Walk at Cranes Roost Park in Altamonte Springs, Fla.

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Building the future, brick by brick

Building the future, brick by brickEarlier this week, LEGOLAND® Florida Resort unveiled plans for the largest expansion period in its history, an exciting lineup of projects that will offer great new reasons to visit over the next several years. Here’s a look at what’s new — and what’s next:

Want to see how the news was announced? Watch the creative ceremony held at the theme park’s entrance arch for media and VIPs, which streamed live to thousands of fans on our Facebook page:

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