Category Archives: News

Bookings now open at LEGOLAND® Beach Retreat

Mark your calendars and get ready for some brick-tastic, beachy fun!  Bookings are now open for our second on-site accommodations, LEGOLAND® Beach Retreat. Reservations are available for stays beginning June 1, 2017 through Sept. 4, 2017.


This first-of-its-kind property features 83 beach-themed bungalows designed to look like they were built with LEGO bricks.

Check out these new images, revealing even more of the awesome details that guests will discover as they experience this all-new way to stay and play at LEGOLAND Florida Resort.  LEGOLAND Beach Retreat combines the fun of surf and sand with the creativity of LEGO® building sets, and will offer picturesque lake views from nearly every sun-kissed corner.

LEGOLAND Beach Retreat

The LEGOLAND Beach Retreat clubhouse will be home to a giant LEGO sandcastle where kids can play, and a bar where parents are invited to relax.

LEGOLAND Beach Retreat

Guests will also find a colorful buffet area. Breakfast is included each morning of your stay!

LEGOLAND Beach Retreat

The clubhouse dining area will offer an inviting atmosphere where the whole family can enjoy a meal together.

At this outdoor wonderland, it’s summer all year long.  Here are just a few of the “totally tubular” amenities:

  • 83 beach-themed bungalows offering 166 separate rooms
  • Whimsical LEGO décor inside and out
  • Spacious rooms that sleep up to five, including a cozy area #BuiltForKids with a bunk bed and trundle bed
  • Shaded patios where parents can put their feet up, kick back and relax
  • Multiple outdoor play areas where kids can slide, jump and climb in view of bungalow patios
  • Large themed swimming pool with an expansive sandy play area
  • Centrally located clubhouse featuring a restaurant, bar and LEGO building area for kids
  • A bountiful breakfast buffet included with each night’s stay
  • Early access to the nearby theme park
LEGOLAND Beach Retreat

Beach-themed rooms offer two special resting places.  One designed just for kids and a fun area for parents too.

Reserve your slice of paradise now by visiting Room rates start at $182 per night.  Packages including theme park tickets are also available.

Grand opening festivities and additional amenities will be announced at a later date. To be among the first to receive the latest news about LEGOLAND Beach Retreat, sign up at

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LEGOLAND® Florida Resort celebrates ‘VIP kids’ during annual Merlin’s Magic Wand Fun Festival

On Saturday, Sept. 17, more than 1,500 children and families affiliated with Nathaniel’s Hope enjoyed a brick-tastic day out during the Fun Festival at LEGOLAND® Florida Resort, an annual event organized by Merlin’s Magic Wand.

The charitable arm of our parent company, Merlin Entertainments, holds the Fun Festival each September at Merlin attractions around the world. For this year’s event, Merlin’s Magic Wand selected Orlando, Fla.-based Nathaniel’s Hope for the wonderful work it’s doing to support kids with special needs (VIP kids). The nonprofit organization works to educate and equip the community with training and programs to assist VIP families, and all programs are offered free of charge.


Nathaniel’s Hope takes over MINILAND USA during the Fun Festival, an annual event organized by Merlin’s Magic Wand.

On Saturday, families spent the day exploring the theme park #BuiltForKids, pausing to capture a cherished memory of the day with a group photo in the heart of every LEGOLAND park, MINILAND USA.

Merlin’s Magic Wand exists to put the magic back into the childhoods of seriously ill, disabled and disadvantaged children. The charity has helped more than 217,000 children and their families enjoy magical days out at Merlin attractions worldwide, and sponsors projects known as Merlin’s Magic Spaces that bring a bit of the Merlin magic into the community for children who are unable to visit one of the company’s attractions. For more information about Merlin’s Magic Wand activities in the United States, visit

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#BrickPony dazzles Ford Mustang fans in Indianapolis; here’s where to see it next


#BrickPony was visited by Ford Mustang fans from around the world during its debut at Indianapolis Motor Speedway.

Last week at Indianapolis Motor Speedway, we unveiled #BrickPony to an enthusiastic audience of Ford Mustang owners and fans from around the world during the 40th anniversary celebration of Mustang Club of America. Made of 194,900 standard LEGO® and DUPLO® bricks, the life-size replica of the “1964½” V8 coupe was embraced by enthusiasts who have made the Mustang one of the most famous brands in automotive history.


A team of LEGO Master Builders spent 1,200 hours assembling #BrickPony out of 194,900 LEGO and DUPLO bricks.


Gale Halderman, center, who helped design the original Ford Mustang in the early 1960s, stopped to chat with members of the team from LEGO Systems, Inc. who designed and built #BrickPony.


Gale started with Ford in 1954, at age 21, and retired in 1994.

Among her many admirers were two legends — Gale Halderman, a member of the Ford team that designed the original Mustang more than 52 years ago, and racing’s “king,” Richard Petty, the most decorated driver in NASCAR history. Both marveled at the detail of the giant model, which took a team of LEGO Master Builders 1,200 hours to assemble at LEGO Systems, Inc., in Enfield, Conn.

What’s next for #BrickPony? If you’re lucky, you might catch a glimpse of her rolling south in a custom-decorated trailer on the way to LEGOLAND® Florida Resort. But first, our friends at Southern Ford Dealers will show it off at two upcoming events they’re sponsoring:

Saturday, Sept. 24
Full Sail University
Winter Park, Fla.

Sunday, Sept. 25
Tampa Bay Buccaneers vs. Los Angeles Rams
Raymond James Stadium
Tampa, Fla.

Follow #BrickPony on Facebook, Twitter and Instagram

Follow #BrickPony on Facebook, Twitter and Instagram.

Finally, on Saturday, Oct. 1, we’ll unveil #BrickPony outside our Ford Driving School attraction during a private “homecoming” event for members of the Southern Ford Dealers family and our annual passholders. When the theme park opens later that morning, she’ll be on display for everyone to see and enjoy for years to come!


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Hit the links to support Merlin’s Magic Wand on Oct. 10 in Winter Haven, Fla.

MMW_golfFor decades, attractions operated by Merlin Entertainments have delighted millions of children all over the world. But what about kids unable to enjoy the same experiences due to illness or circumstances?

Enter Merlin’s Magic Wand, the global children’s charity whose mission is putting magic back into the lives of seriously ill, disabled and disadvantaged children. To date, the organization has helped more than 260,000 kids and their families enjoy a magical day out at the more than 100 Merlin attractions worldwide. For those unable to visit a Merlin attraction, Merlin’s Magic Spaces projects bring the magic directly to kids.

Merlin's Magic WandOn Monday, Oct. 10, LEGOLAND® Florida Resort is proud to sponsor the first annual Merlin’s Magic Wand Children’s Charity Golf Outing in association with The Country Club of Winter Haven. The professional-yet-fun tournament aims to raise at least $30,000, with up to 30 teams of four players competing to take home a giant traveling trophy made of LEGO® bricks, as well as smaller trophies to keep.

Rounding out the day will be games, raffles and a silent auction filled with money-can’t-buy items and experiences. Here’s the schedule:

  • 11 a.m. — Player registration and silent auction opens
  • 11:30 a.m. — Putting competition
  • Noon — Lunch
  • 12:30 p.m. — Shotgun start
  • 5:30 p.m. — Silent auction closes
  • 5:45 p.m. — Awards
  • 6 p.m. — Raffle

Players can register individually to be placed on a team or four players can register together as a team. The cost is $200 per person or $800 per foursome. The registration deadline is Saturday, Oct. 1.

Sponsorship opportunities are available from $50 to display your organization, name or team on a tournament golf cart, to $5,000 to be named the tournament’s title sponsor, with a generous variety of associated amenities and rewards.

The event will take place rain or shine at The Country Club of Winter Haven, 4200 Country Club Road South, Winter Haven, Fla.

For more information, visit Questions? Email or call (855) 753-7777.

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Brick or Treat Presented by Shutterfly returns to LEGOLAND® Florida Resort with gentle Halloween fun for boys and ghouls

BOT_CisionLEGO® models, characters, candy, and costumes — it’s all here during the Halloween party exclusively #BuiltForKids starting Saturday, Oct. 1!

Brick or Treat Presented by Shutterfly returns to LEGOLAND® Florida Resort on 11 dates in October, featuring a LEGO® lineup of spooky, kooky, brick-tacular activities and extended park hours — all included with park admission!

  • The 13-foot-long Vampyre Hearse is back at the Market Plaza! This year with spooky sound effects and ghostly lights! This giant LEGO model is inspired by a set from the now-retired LEGO Monster Fighters series.
  • BOT Coastersaurus Photo - EditedGet your costumes ready! Joining the lineup of special activities this year is a kid-centric parade free to all guests who come dressed up.
  • We let our fans pick the design for this year’s collectible LEGO brick, so search MINILAND USA for bones of all sizes to get yours — available to all guests while supplies last.
  • Meet your favorite LEGO Halloween characters throughout the day and collect a bag full of candy along the Brick or Treat Trail before heading over to Pirates’ Cove for a spider-themed fireworks show at 8 p.m.*
  • Don’t forget to satisfy your pumpkin spice craving with a delicious variety of our popular Granny’s Apple Fries — back by popular demand and only offered for a limited time!

2014.10.12_LEGOLANDFLORIDA_BRICKORTREAT_-59 (1)Check back on our blog each week through October as we highlight lots of lightly frightful activities you won’t want to miss!

2016 Brick or Treat Presented by Shutterfly Dates

  • Oct. 1-2 (Saturday & Sunday)
  • Oct. 8-9 (Saturday & Sunday)
  • Oct. 15-16 (Saturday & Sunday)
  • Oct. 22-23 (Saturday & Sunday)
  • Oct. 29, 30 & 31* (Saturday, Sunday & Monday)

*Please note: No fireworks are scheduled for Oct. 31 — it’s a school night!

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LEGOLAND® Florida Resort’s #BrickPony rolling to Mustang Club of America’s 40th anniversary event in Indianapolis

Weighing in at 1,712 pounds and measuring more than 15 feet long, nearly 6 feet wide and more than 4 feet tall, #BrickPony is on its way to dazzle attendees during Mustang Club of America’s 40th anniversary celebration, which kicks off Thursday, Sept. 1 at Indianapolis Motor Speedway.


Look for this colorful trailer hauling the life-size “1964½” Ford Mustang made out of thousands of LEGO bricks.

Keep an eye out for the colorful truck and trailer carrying the life-size LEGO® replica of the “1964½” Ford Mustang as it rolls from Connecticut to Indiana. If you spot it, snap a photo and share it with hashtag #BrickPony!

Breaking records is awesome! So check back here next week for an exclusive report from “The Brickyard,” where #BrickPony will lead a huge parade of ‘stangs representing more than 50 years of the Ford Mustang in an attempt to break the Guinness World Record on Friday, Sept. 2.


#BrickPony was created in association with longtime LEGOLAND Florida Resort sponsor Southern Ford Dealers, which also helped arrange its eye-catching transportation.

You can check out the 1:1 model of the classic car Sept. 1-4 during the anniversary festivities. Plus, stop by our booth to guess the number of LEGO bricks used to build the model for a chance to win a trip to LEGOLAND® Florida Resort and help us create a giant LEGO mural honoring the American icon.

Follow #BrickPony on Facebook, Twitter and Instagram to find out where it will appear next before coming home to LEGOLAND Florida Resort this fall outside the Ford Driving School attraction.


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LEGOLAND® Florida Resort honors U.S. first responders with free admission, hotel discount in September

At the theme park #BuiltForKids, the U.S. men and women who work tirelessly to keep us safe are invited to spend the day on us with complimentary, single-day admission during the entire month of September!

Get the whole family together because first responders can also purchase up to four same-day tickets at 50 percent off! If you’re looking for even more brick-tastic fun, upgrade tickets to LEGOLAND® Water Park for just $20 each.

To receive complimentary and discounted tickets, eligible personnel must present his or her employee ID or professional organization membership card at the LEGOLAND Florida Resort ticket windows on the day of their visit.

Don’t want to just spend the day? Stay the night and receive a 10 percent discount at LEGOLAND Hotel, the colorful, 152-room tower right next to the theme park! The hotel discount is available online only, so make your reservation today at Proof of eligibility is required at check-in; otherwise, the prevailing room rate will be charged.

Eligible U.S. personnel include:

  • Fire and rescue first responders
  • Emergency medical services employees (EMT/EMS)
  • Municipal and county police and sheriff’s officers
  • Highway patrol officers
  • Corrections officers
  • State and federal law enforcement officers
  • Fish and wildlife field officers
  • U.S. Forest Service rangers
  • National Park Service personnel
  • Homeland Security agents
  • Environmental Protection law enforcement officers

For more information, including days and hours of operation, visit Remember that the theme park and water park will be closed on select dates in September.

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The results are in! Generous guests and Model Citizens ‘fill the bus’ to help local kids in need

Recently we asked brick fans to help us support our local community by filling one of the LEGOLAND® Florida Resort shuttle buses with school supplies.  The response was brick-tastic!  After adding up everything donated by guests and our Model Citizens, the final tally was nearly 2,800 items. FilltheBus Warehouse

All items will be distributed to elementary and middle school students assisted by the HEARTH Project, a Polk County program that assists homeless and in-transition families and children “by eliminating barriers to school enrollment, attendance, stability, and overall academic success.”

According to Dee Dee Wright, homeless liaison for the Polk County School Board, last year 3,691 Polk County students were in a homeless situation sometime during the school year.  In 2015, the organization was able to distribute school supplies to more than 850 students. She says this year they will be able to give even more due to this collaboration.IMG_8057

“We were very excited that LEGOLAND Florida Resort chose to support the HEARTH Project and provide assistance to our homeless students,” she said. “We were moved by the overwhelming generosity of the LEGOLAND staff and our community members. Giving school supplies not only equips students for success, but also makes them a confident learner.”

The supply drive was part of a global campaign called Being a Force for Good by Merlin Entertainments, the parent company of LEGOLAND Florida Resort, and represents the latest in a long line of LEGOLAND efforts to support our community and its children. Thank you to everyone that participated! You’re awesome!


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COWABUNGALOW! Enjoy a sneak peek inside LEGOLAND® Beach Retreat, opening in mid-2017

LEGOLAND Beach RetreatWhen it opens next year, LEGOLAND® Beach Retreat will offer a great new way for families and friends to stay and play at LEGOLAND Florida Resort. The all-new accommodations combine the fun of surf and sand with the creativity of LEGO® building sets while offering beautiful views of Lake Dexter from nearly every sun-kissed corner.

Today, with construction moving right along, we’re giving a sneak peek at the awesome LEGO décor that awaits guests in each of the 83 beach-themed bungalows, which offer 166 separate accommodations that sleep up to five. There’s even a cozy area designed just for kids. Check it out in the latest episode of LEGOLAND Florida Resort TV:


The village-style resort was announced in March, less than a year after the May 2015 debut of the popular LEGOLAND Hotel, a five-story tower with 152 LEGO themed rooms and suites. With the opening of LEGOLAND Beach Retreat next year, we’ll be the first LEGOLAND resort in North America to offer two highly immersive resorts with LEGO theming inside and out.

2016.08.12_LEGOLANDFLORIDA_LBR_034Designed with the same mix of imagination and kid-centric detail that made the LEGOLAND Hotel an immediate hit, LEGOLAND Beach Retreat invites guests to relax in an oasis of endless outdoor fun. Kids can slide, swing, jump and climb at one of many outdoor play areas, and each candy-colored bungalow will include a shaded patio where parents can put their feet up, kick back and relax.

LEGOLAND Beach Retreat LEGOLAND Beach Retreat

LEGOLAND Beach RetreatA short stroll away, a themed swimming pool will offer hours of fun in the sun alongside a giant sandy play area. A central clubhouse topped by a LEGO lighthouse will feature a buffet restaurant, pool bar and a beach-themed space where kids can build with LEGO bricks and proudly display their creations.

Plus, LEGOLAND Beach Retreat guests will enjoy a breakfast buffet every morning of their stay and early access to the theme park. More amenities and room rates will be announced soon, along with a new check-in service that will make vacationing at LEGOLAND Florida Resort as carefree as a day at the beach.

Sign up for exclusive details at!LEGOLAND Beach Retreat

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Meet the team bringing #BrickPony to life

Can you believe there are people who get paid to build things out of LEGO® bricks?

Believe it. LEGO Master Model Builders Pete, Dave, Colin, Greg, Nate, Sam and TJ are currently assembling the life-size replica of the “1964½” Ford Mustang at the U.S. headquarters of The LEGO Group in Enfield, Conn. Here’s an exclusive peek at the team inside the model shop:


The team of veteran Master Model Builders creating #BrickPony have more than three decades of experience building dazzling models out of millions of LEGO bricks.

Led by Pete, a LEGO veteran, Team #BrickPony is making swift, brick-by-brick progress on the giant model, which is set to arrive at LEGOLAND® Florida Resort this fall, where it will go on permanent display outside the Ford Driving School attraction sponsored by Southern Ford Dealers. Altogether, the talented team has more than 30 years of building experience — that’s a lot of bricks!


Designed by LEGO Master Model Builders using special software, the giant model is assembled from the bottom up in layers, just like an ordinary LEGO set. Large DUPLO® bricks are used for support in the model’s unseen interior.

According to Dale, the build’s senior project manager, while creating a LEGO car may not resemble the way they’re built in Detroit, the process is remarkably similar to assembling a typical LEGO set.

“We are building it like you would at home — one brick and one layer at a time, starting from the bottom,” he said.


LEGO Master Model Builder Sam is part of the seven-person team building the life-size Ford Mustang brick by brick, layer by layer.

Check out Sam, shown here working on layer No. 63 out of the 165 layers it will take to create the Mustang. When complete, the finished model will measure more than 15 feet long, nearly 6 feet wide and more than 4 feet tall.

How many LEGO bricks will it take to build this American classic? We’re not saying — yet. Leave a reply with your best guess!

Less than three weeks remain before #BrickPony debuts at a special four-day event in Indianapolis. You can follow its travels here on our blog and on Facebook, Twitter and Instagram.


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